tag:blogger.com,1999:blog-9078262770562171996.post4684389149868504779..comments2023-07-08T13:44:21.625+01:00Comments on Grant Goddard : radio blog: David vs Goliath: commercial radio spends £27 per hour on programmes, BBC Radio 2 spends £4,578Grant Goddardhttp://www.blogger.com/profile/13171054298318119431noreply@blogger.comBlogger4125tag:blogger.com,1999:blog-9078262770562171996.post-25178187326149240402010-10-29T15:53:53.816+01:002010-10-29T15:53:53.816+01:00In relation to the first comment posted here, I fe...In relation to the first comment posted here, I feel I must point out that Moyles is rumoured to be returning to commercial radio when his contract expires with the BBC. <br /><br />After his appalling rant over the lack of money paid into his bank account live on his breakfast show, Capital are apparently able to offer him significant increases in his salary. <br /><br />Who knows, could this be the beginning that commercial radio has been looking for?Jon.http://www.kmfm.co.uk/dab.phpnoreply@blogger.comtag:blogger.com,1999:blog-9078262770562171996.post-74002801605039924322010-10-19T09:31:11.908+01:002010-10-19T09:31:11.908+01:00Michael Hedges has written an excellent analysis o...Michael Hedges has written an excellent analysis of this disparity of commercial radio funding, and has placed it in a European context, at Follow The Media: http://followthemedia.com/bigbusiness/reality19102010.htm<br /><br />Grant.Grant Goddardhttps://www.blogger.com/profile/13171054298318119431noreply@blogger.comtag:blogger.com,1999:blog-9078262770562171996.post-63574906828062456432010-10-17T22:03:28.464+01:002010-10-17T22:03:28.464+01:00Grant
Radio in India is very different. Yes, the ...Grant<br /><br />Radio in India is very different. Yes, the whole concept was new and nobody before hardly listened to radio because it was State radio. The major difference between Indian radio and British radio is that that they are proper businesses and compete head to head on more or less the same format.<br /><br />To take on BBC Radio 2 is a big task and it not so much about money but rather about understanding the Network’s output. <br /><br />I agree the Smooth launch is about exciting as a wet fart and is heading in one direction. The second biggest failure being that it is not national. Money is not the issue, it is more about the creativity and smooth decided to nail its flag to music led. It so far lacks a music purpose and it appears that GMG adopted the London format which has not been as successful as the Northwest.<br /><br />On the product so far, the BBC must be laughing, unless GMG can pull something off with a re-launch when Bates arrives. I don’t think GMG can go the course with all of this and will never pull anything back from this soft launch. I predict the end of GMG Radio.<br /><br />Is it easy to beat the BBC? Evans shows that the old days of studio mangers, tape editors and tech ops are not needed. It is about spontaneity, casting and live response in the new order, in other words creativity not money.<br /><br />By contrast, I do feel Global can inject a bit more into a national, or semi national, product. Nevertheless the whole commercial sector strategy is way off message, with a full frontal, ill conceived attack on the BBC.<br /><br />Sadly the opportunity for new entrants to enter the arena with the re-bidding of national services is lost. I would think the BBC is very worried about the lack of competition as their share increases. It does not bode well under the current climate and government. A privatised Radio 2?Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-9078262770562171996.post-54272975573271691722010-10-17T16:36:43.394+01:002010-10-17T16:36:43.394+01:00Grant
Overall an excellent article.
However Chr...Grant<br /><br />Overall an excellent article. <br /><br />However Chris Moyles & Chris Evans are originally products of commercial radio. <br /><br />Moyles worked on various commercial stations (including Capital) before he joined Radio 1 in 1997, where he achieved the national stardom that he couldn't achieve on local commercial radio.<br /><br />Evans was a trainee (and then full-time DJ) on Piccadilly before a stint on the newly launched Virgin Radio's Big Red Mug Show (1993). All of this happened before his much-publicised and controversial Radio 1 breakfast show (1995-97).Anonymousnoreply@blogger.com